CEO Secrets: ‘Master every aspect of your business’

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Windfarm CEO Sarah Merrick says being involved in all areas of her business has paid dividends. …

“I worked for large companies previously, where you tend to get pigeonholed. You do one specific thing. Whereas, obviously, as the only person setting up a start-up you have to do pretty much everything – writing a business plan, marketing, business development, product development. You have to do it all.”

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