Dixons says pandemic has led to permanent shift in use of tech

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Alex Baldock says the pandemic and working from home opened people’s eyes to the value of tech. …

“We like stores,” he said. “Yes, more customers are buying tech online, as they are buying many other things online, so it’s very important to have a strong online arm… But the secret sauce for us is online and stores together, because that is still how most customers prefer to shop.”

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