Nissan signals the end of the road for Datsun cars
The Japanese firm previously called the range of cars “an important part of Nissan’s DNA”. …
The word DAT was an acronym of the family names of three early investors in the business: Den, Aoyama and Takeuchi. It also literally means ‘lightning fast’ in Japanese. At the same time, it was promoted as Durable, Attractive and Trustworthy, or DAT for short.
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