Finland wants to transform how we make clothes
Firms behind innovative fibres says they can make fashion a more sustainable business. …
Called Infinna, the fibre is already being used by global brands including Patagonia, H&M and Inditex, which owns Zara. “It’s a premium quality textile fibre, which looks and feels natural – like cotton,” says Mr Alava, rubbing his own navy blue tee between his fingers. “And it is solving a major waste problem.”
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