Day: June 28, 2025

OpenAI’s API lead explains how enterprises are already succeeding with its Agents SDK and Responses API

• Technology

OpenAI’s API lead explains how enterprises are already succeeding with its Agents SDK and Responses API

Syndication June 28, 2025

OpenAI now includes tracing and eval tools with the API stack to help teams define what success...

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How Highmark Health and Google Cloud are using Gen AI to streamline medical claims and improve care: 6 key lessons

• Technology

How Highmark Health and Google Cloud are using Gen AI to streamline medical claims and improve care: 6 key lessons

Syndication June 28, 2025

Success in generative AI isn’t reserved for those with the biggest budgets, but for those with clear...

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After the Epic vs. Apple ruling, mobile game monetization takes a leap forward

• Technology

After the Epic vs. Apple ruling, mobile game monetization takes a leap forward

Syndication June 28, 2025

In this GB Spotlight experts from Reaktor + FastSpring discuss the Apple v Epic ruling and what...

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FIFA Club World Cup 2025: Fans Kick it at Michelob Ultra’s Soccer Activation and Beer Garden

• Events

FIFA Club World Cup 2025: Fans Kick it at Michelob Ultra’s Soccer Activation and Beer Garden

Charles Payne June 28, 2025

As the Official Beer Sponsor of the FIFA Club World Cup 2025, Michelob Ultra is hitting matches...

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The 2025 Fab 50: Recognizing the Event Industry’s Top Builders

• Events

The 2025 Fab 50: Recognizing the Event Industry’s Top Builders

Charles Payne June 28, 2025

The Best Exhibit and Event Fabricators Serving the Experiential Marketing Industry Whenever a market force swings in,...

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2025 Fab 50 Partner Showcase: Portraits, Perspectives, Case Studies and an Exhibit Roundtable

• Events

2025 Fab 50 Partner Showcase: Portraits, Perspectives, Case Studies and an Exhibit Roundtable

Charles Payne June 28, 2025

TOP BUILDERS SHARE SUCCESS STORIES, INSIDER PERSPECTIVES AND THE KEYS TO THEIR CRAFTSMANSHIP The best fabricators in...

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2025 Fab 50: Sparks Case Study

• Events

2025 Fab 50: Sparks Case Study

Charles Payne June 28, 2025

CAMPAIGN: NCR Voyix @ NRF 2024 CLIENT: NCR Voyix FABRICATOR: Sparks A Powerful Debut: NCR Voyix Captivates...

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2025 Fab 50: Evolve Concepts Case Study

• Events

2025 Fab 50: Evolve Concepts Case Study

Charles Payne June 28, 2025

CAMPAIGN: Coca-Cola Holiday Express CLIENT: Momentum FABRICATOR: Evolve Concepts All Aboard Coca-Cola’s Magical Holiday Express Experiential powerhouse,...

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