Brewdog: Watchdog urged to probe solid gold can prize claim
The brewery company could be in hot water as winners dispute the value of the “solid gold” beer cans. …
The company said the £15,000 value was “reasonable based on multiple factors”, including the manufacturing price, metal, and quality of the product. Brewdog added that the cans were collectible items, with the value “somewhat detached from the cost of materials”.
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