The woman who built a career from true crime and make-up
Bailey Sarian dabbled in YouTube for years before a chance idea led to a new profession. …
The Covid pandemic also fuelled subscriber numbers as the locked-down tore through TV series, films and anything else they could kill time with. When former US President Donald Trump called a national emergency in March 2020, Ms Sarian had just over 780,000 subscribers. By the end of the year, she’d hit 3.5 million and now has almost double that.
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