When is a bestseller not necessarily a bestseller?
When publishers pay to get on a shop’s bestselling shelves or staff base rankings on sales forecasts. …
The publisher’s email seen by Front Row also showed that WH Smith wanted a 60% discount on the recommended retail price and a 45p “retro fee” for every copy sold, taking the publisher’s share of a £10 book down to below £4. In return, WH Smith would stock between 2,000 and 3,000 copies.