The Brief: Better Halfs and Laundromat Soirees Events The Brief: Better Halfs and Laundromat Soirees Charles Payne June 4, 2025 FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...Read More
Crafted for the C-Suite Events Crafted for the C-Suite Charles Payne June 3, 2025 More b-to-b event marketers are focusing on an additional audience to engage—one that is not always strategized...Read More
May 2025: The Brief, Live! News and Trends Commentary Events May 2025: The Brief, Live! News and Trends Commentary Charles Payne May 31, 2025 A Monthly Editorial Video Recap: It’s The Brief, Live! Watch as Event Marketer’s Rachel Boucher, head of...Read More
ILGM Sparks up Community Connection on its Cannabis Home Grow Tour Events ILGM Sparks up Community Connection on its Cannabis Home Grow Tour Charles Payne May 31, 2025 To cement its transition from online cannabis seed shop to “full-blown consumer brand,” I Love Growing Marijuana...Read More
Uber Brings to Life its New Product Features at a Go-Get Exhibit of Interactivity Events Uber Brings to Life its New Product Features at a Go-Get Exhibit of Interactivity Charles Payne May 31, 2025 Uber’s fifth annual Go-Get global product event announced new features coming to the rideshare and delivery platform...Read More
Armored Trucks Turn Heads and Drive Trial on PepsiCo’s Bottle Lotto Tour Events Armored Trucks Turn Heads and Drive Trial on PepsiCo’s Bottle Lotto Tour Charles Payne May 31, 2025 Last summer, the mobile tour vehicle of choice was the school bus. This year, PepsiCo is making...Read More
The Brief: Tanq Holidays and the Wienie 500 Events The Brief: Tanq Holidays and the Wienie 500 Charles Payne May 28, 2025 FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...Read More
B-to-B Dream Team 2025: Meet Adele Bencsik Events B-to-B Dream Team 2025: Meet Adele Bencsik Charles Payne May 28, 2025 Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to...Read More
Six Steal-worthy Trade Show Engagement Ideas from Licensing Expo 2025 Events Six Steal-worthy Trade Show Engagement Ideas from Licensing Expo 2025 Charles Payne May 28, 2025 The licensing industry took to the Mandalay Bay Convention Center in Las Vegas May 20-22 to explore...Read More
Field Report: 10 Booths We Loved at Licensing Expo 2025 Events Field Report: 10 Booths We Loved at Licensing Expo 2025 Charles Payne May 28, 2025 Celebrating its 40th anniversary, Licensing Expo 2025 brought together more than 12,000 influential brand owners, manufacturers and...Read More