The Brief: Cheesesteak Races and ‘ColdplayGate’ Events The Brief: Cheesesteak Races and ‘ColdplayGate’ Charles Payne July 22, 2025 FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...Read More
10 Minutes With… Jon Wolff, Senior Global Events Manager at Lenovo Events 10 Minutes With… Jon Wolff, Senior Global Events Manager at Lenovo Charles Payne July 22, 2025 Our monthly interview series goes “live” as we sit down virtually with Jon Wolff, senior global events...Read More
Experiential Trend of the Week: Laundromats as Venues Events Experiential Trend of the Week: Laundromats as Venues Charles Payne July 22, 2025 Doing laundry isn’t anyone’s idea of a good time, but it’s a relatable task that has the...Read More
Three Ways MegaFood’s Booth at Expo West 2025 Solved for Sustainability on a Budget Events Three Ways MegaFood’s Booth at Expo West 2025 Solved for Sustainability on a Budget Charles Payne July 19, 2025 As brands navigate the challenges of sustainable exhibiting, plant-based vitamins and supplements company MegaFood showed off its...Read More
Six Travel Hacks from Trade Show and Event Pros Events Six Travel Hacks from Trade Show and Event Pros Charles Payne July 19, 2025 When Visit Indy wanted to make a lasting impression on event planners attending industry gatherings, the organization...Read More
Let’s Go Party: Mattel to Debut a ‘Barbie Dream Fest’ Event in 2026 Events Let’s Go Party: Mattel to Debut a ‘Barbie Dream Fest’ Event in 2026 Charles Payne July 19, 2025 The three-day festival is billed as the ‘ultimate’ event for Barbie fans of all ages If you...Read More
Tudum: Four Reasons Netflix’s ‘FUBAR’ Premiere Event was a Hit Events Tudum: Four Reasons Netflix’s ‘FUBAR’ Premiere Event was a Hit Charles Payne July 19, 2025 What do a stunt pig, the world’s largest action figure and sustainability have in common? They were...Read More
Fresh Thinking on Bringing Content Creators into Your Events Events Fresh Thinking on Bringing Content Creators into Your Events Charles Payne July 18, 2025 At a time when de-influencing has taken hold of social media to reject the inauthenticity of influencer...Read More
Q&A: Inside Singapore’s Big, Impactful ‘Little Red Dot’ at Expo 2025 Osaka Events Q&A: Inside Singapore’s Big, Impactful ‘Little Red Dot’ at Expo 2025 Osaka Charles Payne July 16, 2025 Clad in thousands of recycled red disks, Singapore’s Dream Sphere, dubbed the “Little Red Dot,” makes a...Read More
The Brief: Floating Pigeons and Tea Breaks Events The Brief: Floating Pigeons and Tea Breaks Charles Payne July 15, 2025 FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...Read More