Events

Halloween 2025 Experiential: Hi-Chew’s Mystery House, Cutwater’s Sleepover, HBO’s Suburban Nightmare

• Events

Halloween 2025 Experiential: Hi-Chew’s Mystery House, Cutwater’s Sleepover, HBO’s Suburban Nightmare

Charles Payne November 1, 2025

Halloween is becoming big business. This year, consumers are expected to spend a record-busting $13.1 billion on...

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Experiential Marketing Month: Digital Classes Now On Demand

• Events

Experiential Marketing Month: Digital Classes Now On Demand

Charles Payne November 1, 2025

There’s never been a better time to be a part of an industry built on bringing people...

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This Week on the Convene Podcast: Smarter Workdays and Rethinking Networking Design

• Events

This Week on the Convene Podcast: Smarter Workdays and Rethinking Networking Design

Syndication October 31, 2025

Here’s what’s new on the Convene Podcast this week. Convene Article: 8 Ways to Organize Your Workday...

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Meet the Honorees: The 2025 Watchlist

• Events

Meet the Honorees: The 2025 Watchlist

Charles Payne October 31, 2025

The second annual Watchlist, presented by Proscenium, recognizes the most influential brand-side people in experiential marketing—agnostic of...

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6 Experts on Keeping DEI Alive at Events

• Events

6 Experts on Keeping DEI Alive at Events

Syndication October 30, 2025

A local artist and her students guided attendees in creating a three-panel mural — Justice, Wellness &...

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Experiential Marketing Month On Demand: Measuring Sustainability in Events

• Events

Experiential Marketing Month On Demand: Measuring Sustainability in Events

Charles Payne October 30, 2025

We unpack the latest thinking on event sustainability and how event marketers can transform complex environmental data...

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Experiential Marketing Month On Demand: Measuring Sponsorship Activations

• Events

Experiential Marketing Month On Demand: Measuring Sponsorship Activations

Charles Payne October 30, 2025

In this candid conversation, event strategists from the Experiential Marketing Measurement coalition offer practical tools and real-world...

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Watch On Demand: Rethinking Sponsorship Sales

• Events

Watch On Demand: Rethinking Sponsorship Sales

Charles Payne October 30, 2025

Learn how to apply a more holistic approach to your sponsorship program and explore ways to create...

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B-to-B Dream Team 2025: Meet Nefra MacDonald

• Events

B-to-B Dream Team 2025: Meet Nefra MacDonald

Charles Payne October 30, 2025

Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to...

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The Brief: Pedal-Powered Stores and Alternate Realities

• Events

The Brief: Pedal-Powered Stores and Alternate Realities

Charles Payne October 28, 2025

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...

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