Field Report: Six Exhibit Trends from SuperZoo 2025 Events Field Report: Six Exhibit Trends from SuperZoo 2025 Charles Payne August 22, 2025 Doggy stroller parking? VIP receptions for influencer pooches? You’re at SuperZoo 2025, which brought about 18,000 pet...Read More
10 Minutes With… Shawn Silverman, Global Head of Marketing at Pluto TV Events 10 Minutes With… Shawn Silverman, Global Head of Marketing at Pluto TV Charles Payne August 22, 2025 Our monthly interview series continues as we sit down virtually with Shawn Silverman, global head of marketing at...Read More
10 Minutes With… Debra E. Smith, Conferences and Events Manager at Elanco Animal Health Events 10 Minutes With… Debra E. Smith, Conferences and Events Manager at Elanco Animal Health Charles Payne August 20, 2025 For VMX 2025, the premier veterinary conference, Elanco wanted to reinforce its position as a global innovator...Read More
The Brief: Hatching Mascots and Slime Boutiques Events The Brief: Hatching Mascots and Slime Boutiques Charles Payne August 19, 2025 FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover...Read More
Experiential Trend of the Week: Cinematic Campaigns Events Experiential Trend of the Week: Cinematic Campaigns Charles Payne August 19, 2025 Movies captivate audiences and fuel shared experiences, and during this summer’s blockbuster season, brands have been capitalizing...Read More
How to Plan a Product Launch Event in 13 Steps Only? (Without Losing Your Mind) Events How to Plan a Product Launch Event in 13 Steps Only? (Without Losing Your Mind) Syndication August 18, 2025 Launching a new product sounds exciting, right? But it’s not just about balloons and pretty lights. It’s...Read More
This Week Оn Тhe Convene Podcast: Attendee Safety Across Borders and Navigating the DEI Backlash Events This Week Оn Тhe Convene Podcast: Attendee Safety Across Borders and Navigating the DEI Backlash Syndication August 15, 2025 Here’s what’s new on the Convene Podcast this week. Convene Article: Crossing Borders to Address Attendee Safety...Read More
Cause Marketing: Eli Lilly Brings Free Mammograms and Health Education to WNBA All-Star Weekend Events Cause Marketing: Eli Lilly Brings Free Mammograms and Health Education to WNBA All-Star Weekend Charles Payne August 15, 2025 Eli Lilly and Company is on a mission to insert wellness into cultural conversations by highlighting the...Read More
Top 10 Craziest Google AI Tools You Need to Know in 2025 Events Top 10 Craziest Google AI Tools You Need to Know in 2025 Syndication August 14, 2025 When we talk about AI, artificial intelligence, we know that it’s no longer just a word for...Read More
How Disney+ Transformed an L.A. Thrift Store into a Y2K Throwback Events How Disney+ Transformed an L.A. Thrift Store into a Y2K Throwback Charles Payne August 14, 2025 It’s the year of the Disney throwback, and our millennial hearts are all in, from the release...Read More