Focusing Ahead, Beyond the Noise.

Technology

Google’s AI Overviews cut link clicks by almost 50%, putting independent sites at risk

Syndication July 23, 2025

Google’s AI Overviews cut link clicks by almost 50%, putting independent sites at risk

Google’s AI Overviews cut link clicks by almost 50%, putting independent sites at risk

The Pew Research Center analyzed the browsing habits of 900 US adults who are members of the Ipsos KnowledgePanel for a month. The bottom line is that users are much less likely to click on links when an AI summary appears in search results.

Read Entire Article

Author

Syndication

About The Author

Syndication

See author's posts