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The previously reported reorganization of Apple Fitness+ to come under Apple’s Health division comes alongside Apple Intelligence plans for 2026.
Apple Fitness+ – image credit: Apple
Apple Fitness+ moved from being under COO Jeff Williams‘s aegis to Health in October 2025 when his retirement was announced. At the same time, there were reports that Apple might launch a Health+ subscription service in 2026.
Now Bloomberg has repeated these reports, but also fit them into what it claims is Apple’s overall Apple Intelligence offering in 2026. According to the report, the Health+ subscription will include a health chatbot, an AI agent designed to help users monitor their health.
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