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Apple’s stock price comeback in late 2025 following the iPhone 17 launch shows how quickly panic can turn into profit when strategy and timing line up.
Apple stock bounces back
After facing early turbulence from tariffs, AI skepticism, and broader economic concerns, Apple’s stock has rebounded. As of mid-day September 22, 2025, shares trade around $255. And, the stock is withing striking distance of the 52-week high of $260.09.
The rebound reflects a shift in sentiment from caution to confidence among investors. It also highlights Apple’s ability to blend strategy, psychology, and resilience when confronted with external threats.
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