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Following Apple’s moves to get much more cash from apps embedded in China’s WeChat, the company has issued a Mini Apps program for the App Store worldwide.
Mini Apps within WeChat can now get Apple to handle their payment processing, for a fee
A Mini App is a game or any other small app that isn’t sold on its own, but instead is accessed via a so-called super-app. In theory this could be any super-app, and Elon Musk wants to turn Twitter into one, but in practice it means China’s WeChat.
Up to now, Apple has not been able to charge Mini App developers anything because they aren’t on the App Store, they are like a feature within WeChat’s enormous ecosystem. Now, though, Apple has negotiated with WeChat owner Tencent to take a 15% fee, while it handles payment processing.
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